The online fashion retailer worked with Bring Digital to prioritise high-margin, own-brand products while optimising its ...
Dr. Nick Beighton – an ecommerce veteran who previously headed up ASOS – reflected on the luxury brand’s struggles in a ...
Online formats such as search, display (including social media) and BVOD drove ad spend growth in 2023, with out-of-home the ...
Chapter 3 of Digital Shift Q2 2024 looks at launch of Apple’s Vision Pro and the latest brand experiments with VR.
Advanced skill-building for key team members and basic org-wide understanding of AI remain 2024 genAI priorities.
We’ve seen examples of new AI search features from the likes of Walmart and Instacart. What is AI-powered search? Hasn’t ...
In March, the China Internet Network Information Centre (or CNNIC) released the 53rd Statistical Report on China’s Internet ...
Developed by SHOOK, the ‘Heads, Shoulders, Keys and Phones’ campaign helped to reduce the number of incidents involving ...
The brokerage firm partnered with ICS-digital to build brand awareness in the UK, Italy, Spain and Latin America, ...
The UK government-backed Generation Logistics commissioned Ilk Agency to deliver the educational initiative, which ...
The entertainment company worked with Digital Voices, briefing six East Asian influencers to create content based on the film ...
The Australian tax accountants partnered with StudioHawk to implement strategic and optimised targeting of a niche audience, ...