It wasn't as dramatic a drop as first reported, but Google has consistently lost U.S. search market share since August 2023.

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Active keywords with no impressions in the past 13 months will be paused. If you re-enable them, they could be paused again ...

Embracing AI is key to smarter PPC management. Let AI do the heavy lifting on these key tasks, from keyword research to ...

Google has lost search market share in the U.S., North America, globally and elsewhere. Meanwhile Bing and Yahoo grew. Is the ...

Microsoft Copilot now offers AI-powered conversational support, creative asset recommendations and content generation ...

Google's search results are dominated by big brands. SEOs for smaller sites are complaining. It's like 2003 all over again.

Uncover the unique characteristics of the March 2024 core update, from its prolonged rollout to its heavy-handed impact on certain sites.

An analysis of 1.7 million SERP positions and over 20,000 keywords across 15 markets uncovers global trends in Google’s SERPs ...

New PMax features include Customer Value mode, customer retention goal, detailed demographics, budget pacing insights and more.

A step-by-step guide on how to analyze and respond to Google's core algorithm updates, from assessing the impact to planning for recovery.

With no need for a website or merchant center, you can now use Performance Max to drive traffic to your marketplace.