Brand safety tech is blocking the news – and publishers are fed up. But imploring advertisers to support the news for ...

Roku and The Trade Desk announced an expanded partnership timed to the NewFronts, although specific terms of the deal remain ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Screenverse plans to add about 20 employees over the next 12 months. It also earmarked some of the funding to enhance its ...

The CMA airs its Privacy Sandbox issues; the FCC fines mobile carriers for selling location data; FT signs a licensing deal ...

Google announced updates to DV360 that should make it easier for advertisers to manage campaigns across Google and other CTV ...

TV buyers predict streaming publishers will heed their demands for greater flexibility, more programmatic execution and ...

The CMA released its latest report on Google's Privacy Sandbox rollout, which highlights several competitive concerns.

Paramount Global is reeling from shareholder pushback against a pending merger with private equity-backed production company ...

There are still just too many unanswered questions for the Privacy Sandbox rollout and cookie deprecation to have moved ahead ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...