I am constantly disappointed and thrilled by AI, every time I have found its limits a new update or new application comes out ...

Nine Entertainment is keeping costs tight as the media group expects more falls in advertising spend in the current June quarter. In a presentation to the Macquarie annual conference, Nine said the ...

Creative Insights is an AdNews series investigating and uncovering the secrets of the creative side of advertising. Dentsu Creative associate creative director Gillian Dalla Pozza ...

ARN’s iHeart has announced an ad sales partnership in Australia with digital sports publisher The Athletic. The Athletic's podcasts include The Athletic FC Podcast, The Totally Football Show with ...

Gippsland Dairy Yogurt is launching a brand platform this week celebrating the unique, time-consuming process by which it is crafted. Gippsland Dairy head of marketing Andrew Noisette said in a ...

GroupM has appointed Marc Lomas managing director of its commerce capability, a key investment area for the media agency group. He will lead and expand the commerce and retail med ...

Our customers will get tremendous benefit from the centralised, global offering Billups brings to Australia and New Zealand." ...

Offices and airports have become key hubs for social connectivity and brand engagement among affluent business professionals, according to research from oOh!media. Eight out of ten (83%) of business ...

Modern men are being influenced by new narratives, molding how they behave and express themselves. Research report from 72andSunny and CrowdDNA’s New Narratives series identifies the cultural shifts ...

Social tour company Contiki has partnered with socially-led creative agency We Are Social Australia for an initiative that flips the script on traditional travel influencer marketing. 'Switch On ...

Marketers, despite feeling the pinch from slowing consumer spending, are optimistic about the size of their budgets this year, according to Nielsen's sixth Annual Marketing Report.  Almost ...

Customer Insights Platform Ideally has appointed Maura Halpin to the newly created role of marketing lead, effective immediately.