The solution will offer advertisers transparency into the percentage of suitable content their ads appear against and will arrive in the coming months.
The Pernod Ricard vodka brand has moved its metaverse activation, Absolut.Land, to accommodate VR and other consumer preferences.
The launch comes as both PepsiCo and Coca-Cola are reaching out to consumers seeking better-for-you beverages.
Some companies spend more than 10% of their revenue on marketing, but a relatively new trend is emerging that’s making many ...
Launch partners Weight Watchers, GE Appliances and New York Times Cooking are using the new platform to bring Instacart to their apps and websites.
Debuting ahead of Passover, the makeover was spearheaded by an agency that has recently helped refresh mass-market brands like M&M’s and Kraft.