SUN VALLEY, Idaho (AP) — On race day, the U.S. ski team needs sleek and streamlined apparel. After the finish line, though, it's time for some cool, comfortable and fashion-forward threads.

J.Crew, which has long captured the ski scene in its catalogues, storytelling and lifestyle merchandising, is advancing the approach with a three-year partnership with U.S. Ski & Snowboard, WWD ...

Added J.Crew Group chairman of the board Kevin Ulrich: “It took us a while to get to a place where we felt comfortable and U.S. Ski & Snowboard felt comfortable with a collaboration of this ...

Advertisement Article continues below this ad U.S. Ski & Snowboard is ... more of a focus for us as the world becomes more about experiences and adventure. Given that J.Crew is such an iconic ...