Shoppers are purchasing name-brand beauty products again, and that’s lifting sales at consumer goods company Unilever. The London-based Unilever this week reported a 4.4% increase in sales during the first quarter of 2024,

Unilever beat first-quarter sales forecasts on Thursday as the maker of Dove soaps and Hellmann's mayonnaise won back shoppers who had traded down to cheaper products during the recent surge in global inflation.

Unilever 's beauty brands have boosted the conglomerate's strong Q1 2024 sales. The consumer goods giant said sales were up by 4.4% in the first three months of the year, compared to analyst expectations of 3%. Beauty & Wellbeing was Unilever's strongest division with sales rising 7.4% to €3.2bn, driven mostly by higher volumes.

Unilever has announced its first-quarter results for 2024, revealing a 4.4% increase in underlying sales growth, driven by a 2.2% rise in volume.

Unilever Group Plc experienced a sales boost in the first quarter, surpassing expectations, as CEO Hein Schumacher drives forward with

Unilever Plc sales jumped more than expected in the first quarter as Chief Executive Officer Hein Schumacher pushes ahead with his turnaround plan and shoppers come back to premium brands.

Unilever sold more products at higher prices in the first quarter, a shot in the arm for Chief Executive Hein Schumacher who has been under pressure to deliver stronger growth. Shares in the owner of Dove soap,

Unilever reported underlying sales growth of 4.4% in the first quarter (Q1) of 2024. The company attributed this growth to an increase in volume growth, which rose to 2.2% in Q1 compared to 1.8% in the fourth quarter of 2023.