The NCAA Men’s Basketball Championship delivered a bigger audience than last year, but it wasn’t enough to best the women’s title game. UConn defeated Purdue on Monday to an audience of 14 ...
For the first time, the NCAA women's basketball championship outdrew the men. UConn's 75-60 victory over Purdue in Monday night's men's final on TBS and TNT averaged 14.82 million, according to ...
One chart shows just how much women's college basketball ratings have soared while men's have dipped
Viewership for this year's NCAA basketball championship tournaments paints a clear picture of this evolving trend as the audience for the women's final game surpassed the men's final for the first ...
Last month, WPP’s GroupM, the largest media ad buying company, announced its commitment to women’s sports. GroupM has recommended to their clients that they double their ad commitment to women ...
Fifty years ago, pioneering women and men fought for Title IX’s passage. They knew their efforts would pay off by giving girls and women like us opportunities our mothers and grandmothers didn ...
The NCAA women's basketball tournament reaches its penultimate round on Friday as the Final Four gets underway at Rocket Mortgage Field House. The first game of the night featured No. 1-seeded and ...
A rematch of last season’s championship game, it was the most-watched game in women’s basketball history. If we look back through that history, the popularity of women’s basketball is ...
What’s so striking here – amazing, really – is how silent most feminists have been about transgender competition in women’s sports. Although a few have spoken out, nearly all have remained ...
Zoe Aldcroft will captain England in their Women's Six Nations game against Scotland on Saturday, with regular skipper Marlie Packer named on the bench. The 27-year-old, who won her 50th cap in ...
Numbers don’t lie: Women’s college basketball is overtaking the men’s game in star power and ratings
Until just a couple of years ago, when someone said “March Madness,” they were only talking about the men’s college basketball tournament. In fact, until two years ago, the women’s ...
Some women, unable to pay, wind up as agunot for decades. The agunot crisis isn’t widely discussed, Adler said — even now, as advocates like Sash spread the word online, it’s hard for women to get ...
UTICA — The U.S. women's hockey team will defend its gold medal after extending a much longer streak Saturday with a 5-0 semifinal win over Finland at the Adirondack Bank Center. "I think ...
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