Estée Lauder’s deal with Microsoft aims to speed ad and product development by applying AI to the beauty marketer’s database.

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Doe-Anderson educates on gas safety, holding companies feel the impact of client losses and Hormel’s Applegate appoints a new ...

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Phoebe Bain is a senior reporter at Ad Age, covering influencer marketing and DTC brands. Bain joined Ad Age in 2022 after founding Morning Brew's Marketing Brew vertical, where she also covered ...

How the DTC probiotics brand Seed aims to disrupt the supplements space with provocative creative—from digital to out-of-home ...

Alison Levin joined NBCUniversal in December after spending nine years building Roku’s ad business. Levin, who is president ...

The summer drinking season may not officially begin until Memorial Day weekend, but alcohol brands have already set their ...

Phish wows at Sphere, Peta goes viral and NHL scores ratings wins—plus, why it was a bad week for Ozempic influencers, ...

Snap gained in extended trading after projecting that revenue in the current quarter will jump as much as 18%, beating ...

Comcast shares fell more than 7% Thursday after the cable TV giant reported a steeper-than-expected loss of internet ...

Domino’s is testing that notion in a new campaign that takes on tip fatigue. When a customer tips their delivery driver $3 or ...