There’s no question the future of TV advertising will be data-driven and automated, as well as increasingly streamed and optimized at the impression level. Many digital folks assume this “programmatic ...
New technology can detect early-stage cancer and the presence of weapons, according to founders of Base Molecular Resonance Technologies.
FuboTV says this is "another example of its abuse of massive market power that ultimately limits consumer choice." ...
The "frenemy" situation comes at a cost -- given the precarious position of those legacy media companies looking to establish ...
Paramount says it will start up an "Office of the CEO" with three senior execs to run the company: George Cheeks, ...
Paramount says it will start up an "Office of the CEO" with three senior execs to run the company: George Cheeks, president/CEO of CBS; Chris McCarthy, president/CEO of Showtime/MTV Entertainment ...
According to Designit, part of Wipro, the practice is a growing concern, yet most creatives are unaware of it. The SEC is on ...
During its newfront presentation this morning, the carrier announced a boost in its digital and brick-and-mortar retail media ...
The meeting will be held at the company's headquarters in New York. Later this week Stagwell will report first-quarter ...
In addition, China JV has entered into a three-year license agreement for footwear, bags, and specialty apparel; has extended its license agreement for underwear; and agreed to a new event and venue ...
Trump voters value toughness, and generally think the libs are weak and gutless. They don’t mind voting for someone under ...
This MRC standard essentially takes out-of-home back to the days of using distribution/circulation for planning and buying ...