Amazon is preparing to charge customers up to $10 (£7.91) a month to use Alexa, as the tech giant seeks to make the digital voice assistant profitable. Details of the proposed charge have emerged ...

After upping the price and slapping adverts on Prime Video, Amazon is now mulling a $5 or $10 subscription for its Alexa service. The additional fee is a bid to turn a profit on the loss-making ...

But unlike before, when Alexa was offered for free on any Alexa-enabled devices, customers will have to pay Amazon a monthly fee of $19.99 for the revamped voice assistant, which it calls ...