Constellation Brands, Inc. (NYSE:STZ) also made headlines this summer when its Mexican beer brand, Modelo Especial, dethroned ...
However, the management's aggressive efforts in other regions have also paid off, with the Middle Americas now the company's top and bottom line driver. While Bud Light has clearly been dethroned in ...
A right-wing group that has been designated a hate group is planning to protest the Thanksgiving parade because of the ...
A top marketing executive is leaving Anheuser-Busch as the brewer continues to deal with the fallout of Bud Light’s ...
The marketing head for Anheuser-Busch will step down at the end of the year, a decision that comes months after its Bud Light ...
Anheuser-Busch’s US marketing chief plans to resign as the brewer continues to grapple with sharp sales drops following its ...
That decision, which had limited upside, led to the massive boycotts that have caused Bud Light to lose over 25% of its sales and fall from its position as the top-selling beer in the world.
At the height of the backlash, Modelo Especial dethroned Bud Light as the best-selling beer in the U.S. Bud Light sales are still lagging, as the brand dropped 29% in the four weeks ending Oct ...
Its North American sales fell 14.5% in the prior quarter, when the Bud Light brand lost its long-standing title as the best-selling beer in the U.S. after being eclipsed by Modelo Especial ...
Bud Light was dethroned this summer as the top-selling beer in the US by Mexican import Modelo. The largest brewer in the world said US revenues fell nearly 14% from July through September ...
Since the Dylan Mulvaney scandal led to widespread boycotts of Bud Light, the once-leading beer ... in which he shot up cases of the then-top-selling beer brand. Boycotts followed as a number ...
In the summer, Bud Light lost its long-held top-selling American beer title to rival Modelo. The Constellation-owned brand has been making inroads in the US market for several years as customers ...