The rebrand, which includes a new logo, is slated to launch Dec. 2 during Miami Art Week, when the company will unveil a new ...
Campbell's president and CEO says the company still loves soup, but wants a name reflecting all of its interests.
Cancel anytime. The 155-year-old Campbell Soup Company plans to drop “soup” from its corporate name, and pictured are cans of Campbell's cream of mushroom soup line a supermarket shelf in ...
New Jersey-based Campbell's hasn’t been exclusive to the soup business for some time. The company also owns brands like Prego ...
The rebranding comes as the Camden-based food giant continues to expand beyond its traditional business into snacks, sauces ...
One of the amendments up for a shareholder vote is related to officially changing the company's name to The Campbell's Company. The name change proposal was first disclosed at Campbell ...
NEW YORK — Campbell's is ditching the soup — at least in name. And the change has now received shareholders' greenlight. Campbell Soup Co. announced its intention to change its name just ...
(CNN) - It’s official: one of the country’s most iconic brands has changed its name. Campbell’s Soup shareholders have agreed to allow the company to drop “soup” from its corporate moniker.
Corporate name changes have been a rising trend ... Analysts who see the rebranding and other strategy changes as evidence ...
The Pepperidge Farm snack brand is tweaking its name for a limited ... years as part of Campbell Company’s push to make it a $1 billion brand that’s not just known for soup.
Campbell’s Co. on Tuesday said its current chief executive would depart to take on a leadership role for the Washington Commanders NFL team, and the soup and snack maker reported mixed first-quarter ...