a viral challenge was developed to put more pressure on the workers so they would add more food to a customer's bowl or burrito. The "Chipotle Camera Trick Challenge" is a TikTok trend involving a ...

The CEO of Chipotle told investors ... said he was disappointed to learn about the “Chipotle Camera Trick Challenge,” a viral TikTok trend where customers film — or pretend to film ...

In one viral video, a woman claims that in response to the trend ... all the controversy, Chipotle CEO Brian Nicco gave an awkward interview with Fortune magazine’s TikTok team late last ...

In a surprising move that’s shaking up the business world, Starbucks has announced that Chipotle CEO Brian Niccol ... nod” hack a trend on the platform. Other TikTok users even began filming ...

On TikTok, some customers accused ... add-ons in an effort to get larger scoops. The trend, dubbed the “Chipotle phone method,” went viral on social media, and some employees pushed back ...

Brian Niccol, the chairman and CEO ... about Chipotle's portions, a viral challenge was developed to put more pressure on the workers so they would add more food to a customer's bowl or burrito. The ...

The CEO of Chipotle told investors ... said he was disappointed to learn about the “Chipotle Camera Trick Challenge,” a viral TikTok trend where customers film — or pretend to film ...